O2 Be more dog campaign
CALLING ALL DOG LOVERS – THE GREYHOUNDS NEED YOUR VOICE!!
We recently received information from a concerned advocate that O2 were in the process of planning a new advertisement using racing greyhounds as part of their ‘Be More Dog’ series.
This was confirmed by Somesuch & Co – a London based Production Company - who have been contracted to direct the film - shooting scenes of racing greyhounds at a dog track.
After raising our concerns with Somesuch & Co - we were assured that we would be contacted by VCCP who created the 'Be More Dog' concept and are directly contracted by O2.
We and the dogs need you to email the companies involved and politely request they rethink their marketing strategy and disassociate themselves from the cruel dog racing industry. Please ask these companies to use this opportunity to feature greyhounds as companion animals in a loving environment - a life they deserved from birth.
Please also inform them of inherent cruel practices that dog racing depends on for its profitability and please feel free to add links to Greyhound Protection group’s websites.
www.greytexploitations.com & http://www.cagednw.co.uk/
Please attach pictures of dogs in your care and ask O2 – VCCP and Somesuch to have a heart for the greyhounds. Thank you!
Contact email Addresses:
thinkbig@o2.com
info@vccp.com
elly@somesuchandco.com
We recently received information from a concerned advocate that O2 were in the process of planning a new advertisement using racing greyhounds as part of their ‘Be More Dog’ series.
This was confirmed by Somesuch & Co – a London based Production Company - who have been contracted to direct the film - shooting scenes of racing greyhounds at a dog track.
After raising our concerns with Somesuch & Co - we were assured that we would be contacted by VCCP who created the 'Be More Dog' concept and are directly contracted by O2.
We and the dogs need you to email the companies involved and politely request they rethink their marketing strategy and disassociate themselves from the cruel dog racing industry. Please ask these companies to use this opportunity to feature greyhounds as companion animals in a loving environment - a life they deserved from birth.
Please also inform them of inherent cruel practices that dog racing depends on for its profitability and please feel free to add links to Greyhound Protection group’s websites.
www.greytexploitations.com & http://www.cagednw.co.uk/
Please attach pictures of dogs in your care and ask O2 – VCCP and Somesuch to have a heart for the greyhounds. Thank you!
Contact email Addresses:
thinkbig@o2.com
info@vccp.com
elly@somesuchandco.com
02 have been in contact and assured us that no Greyhounds will be used in the new commercial, but will still feature the Greyhound stadium showing dogs leaving the traps. This will still prove beneficial to the racing industry, as any advertising will benefit the cruel racing industry.